{"id":3345,"date":"2024-11-06T19:54:36","date_gmt":"2024-11-06T18:54:36","guid":{"rendered":"https:\/\/megusta.fr\/?post_type=portfolio&p=3345"},"modified":"2024-11-12T20:18:14","modified_gmt":"2024-11-12T19:18:14","slug":"une-reserve-qui-saffirme","status":"publish","type":"portfolio","link":"https:\/\/megusta.fr\/fr\/portfolio\/une-reserve-qui-saffirme\/","title":{"rendered":"Une r\u00e9serve qui s’affirme"},"content":{"rendered":"
[vc_row thb_divider_position=\u00a0\u00bbbottom\u00a0\u00bb][vc_column]\t
\n\t\t\t
\n\t\t\t\"\"\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][\/vc_row][vc_row thb_divider_position=\u00a0\u00bbbottom\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1571671450349{padding-top: 5% !important;padding-bottom: 5% !important;}\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/6″][\/vc_column][vc_column width=\u00a0\u00bb2\/3″][vc_column_text]\n

TEKIRDAG RAKISI<\/h2>\n

Une r\u00e9serve qui s’affirme<\/h1>\n[\/vc_column_text][vc_row_inner][vc_column_inner width=\u00a0\u00bb1\/2″][vc_column_text]\n

Propri\u00e9t\u00e9 du groupe Diageo, Tekirdag Rakisi est la marque leader du segment haut-de-gamme du rak\u0131, l\u2019eau-de-vie anis\u00e9e de Turquie que l\u2019on retrouve sur toutes les rives de la M\u00e9diterran\u00e9e sous diff\u00e9rents noms : pastis, arak, ouzo ou sambucca.<\/span><\/p>\n

Avec l\u2019introduction d\u2019une nouvelle ligne de rak\u0131 premium, \u00e9labor\u00e9e \u00e0 partir des c\u00e9pages rares \u00d6k\u00fczg\u00f6z\u00fc et Bo\u011fazkere, Tekirda\u011f Rak\u0131s\u0131 vise \u00e0 renforcer son positionnement haut de gamme. Ces c\u00e9pages, end\u00e9miques de la r\u00e9gion sud-est de la Turquie, sont co\u00fbteux et pris\u00e9s dans la production de vin. \u00a0<\/span><\/span><\/p>\n

La nouvelle extension de ligne Tekirda\u011f Rak\u0131s\u0131 Alt\u0131n Seri \u00d6k\u00fczg\u00f6z\u00fc & Bo\u011fazkere vise des consommateurs exigeants d\u00e9sireux de d\u00e9couvrir des produits uniques, ancr\u00e9s au-del\u00e0 du rak\u0131 classique dans une provenance sp\u00e9cifique et des mati\u00e8res premi\u00e8res de qualit\u00e9.<\/span><\/p>\n

Notre approche se concentre sur l\u2019origine et la production du produit, sublimant les c\u00e9pages rares, leur provenance g\u00e9ographique, ainsi que le processus de production distinctif de ce rak\u0131 et son vieillissement sp\u00e9cifique en f\u00fbt de ch\u00eane. C\u2019est un voyage de d\u00e9couverte.<\/span><\/p>\n

Nos illustrations originales, dessin\u00e9es \u00e0 la main, \u00e9voquent le soin extr\u00eame apport\u00e9 \u00e0 la production de ce nouveau rak\u0131. Cela contribue \u00e0 nourrir la nouvelle approche de la marque, cultivant et valorisant ses atouts autour de sa mati\u00e8re premi\u00e8re raisin, et faisant r\u00e9f\u00e9rence au monde du vin.<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/4″][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/4″][vc_column_text]\n

EXPERTISES SOLLICIT\u00c9ES<\/h6>\n

Strat\u00e9gie op\u00e9rationnelle
\nDesign \u00e9tui & coffret
\n\u00c9dition limit\u00e9e
\nCoffret promotionnel
\nActivation promotionnelle[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=\u00a0\u00bb1\/6″][\/vc_column][\/vc_row][vc_row thb_divider_position=\u00a0\u00bbbottom\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/6″][\/vc_column][vc_column width=\u00a0\u00bb2\/3″]\t

\n\t\t\t
\n\t\t\t\"\"\n\t\t<\/div>\n\t\t\t\t\t
\n\t\t\n
COFFRET TEKIRDAG ALTIN SERI REZERV<\/h6>\n\t\t<\/div>\n\t\t\t<\/div>\n\t[vc_empty_space height=\u00a0\u00bb100″][\/vc_column][vc_column width=\u00a0\u00bb1\/6″][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row thb_divider_position=\u00a0\u00bbbottom\u00a0\u00bb][vc_column][\/vc_column][\/vc_row][vc_row thb_divider_position=\u00a0\u00bbbottom\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1571671450349{padding-top: 5% !important;padding-bottom: 5% !important;}\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/6″][\/vc_column][vc_column width=\u00a0\u00bb2\/3″][vc_column_text] TEKIRDAG RAKISI Une r\u00e9serve qui s’affirme [\/vc_column_text][vc_row_inner][vc_column_inner width=\u00a0\u00bb1\/2″][vc_column_text] Propri\u00e9t\u00e9 du groupe Diageo, Tekirdag Rakisi est la marque leader du segment haut-de-gamme du rak\u0131, l\u2019eau-de-vie anis\u00e9e de Turquie que l\u2019on retrouve sur toutes les rives de la M\u00e9diterran\u00e9e sous diff\u00e9rents noms : pastis, arak, ouzo ou…<\/p>\n","protected":false},"author":4,"featured_media":3474,"template":"","tags":[],"class_list":["post-3345","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-tekirdag-rakisi-5"],"yoast_head":"\nUne r\u00e9serve qui s'affirme - Megusta<\/title>\n<meta name=\"description\" content=\"Megusta se voit confier par Diageo Turquie le projet de cr\u00e9ation d\u2019un coffret pour le lancement de la nouvelle cuv\u00e9e Tekirda\u011f Rak\u0131s\u0131 Alt\u0131n Seri Rezerv.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Une r\u00e9serve qui s'affirme - Megusta\" \/>\n<meta property=\"og:description\" content=\"Megusta se voit confier par Diageo Turquie le projet de cr\u00e9ation d\u2019un coffret pour le lancement de la nouvelle cuv\u00e9e Tekirda\u011f Rak\u0131s\u0131 Alt\u0131n Seri Rezerv.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/\" \/>\n<meta property=\"og:site_name\" content=\"Megusta\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/megusta.fr\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-12T19:18:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/megusta.fr\/wp-content\/uploads\/2024\/11\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/une-reserve-qui-saffirme\\\/\",\"url\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/leco-conception-au-coeur\\\/\",\"name\":\"Une r\u00e9serve qui s'affirme - Megusta\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/megusta.fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/leco-conception-au-coeur\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/leco-conception-au-coeur\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/megusta.fr\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png\",\"datePublished\":\"2024-11-06T18:54:36+00:00\",\"dateModified\":\"2024-11-12T19:18:14+00:00\",\"description\":\"Megusta se voit confier par Diageo Turquie le projet de cr\u00e9ation d\u2019un coffret pour le lancement de la nouvelle cuv\u00e9e Tekirda\u011f Rak\u0131s\u0131 Alt\u0131n Seri Rezerv.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/leco-conception-au-coeur\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/leco-conception-au-coeur\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/leco-conception-au-coeur\\\/#primaryimage\",\"url\":\"https:\\\/\\\/megusta.fr\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png\",\"contentUrl\":\"https:\\\/\\\/megusta.fr\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png\",\"width\":800,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/portfolio\\\/leco-conception-au-coeur\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/megusta.fr\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Une r\u00e9serve qui s’affirme\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/megusta.fr\\\/#website\",\"url\":\"https:\\\/\\\/megusta.fr\\\/\",\"name\":\"Megusta\",\"description\":\"Strategic Brand Design\",\"publisher\":{\"@id\":\"https:\\\/\\\/megusta.fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/megusta.fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/megusta.fr\\\/#organization\",\"name\":\"Megusta\",\"url\":\"https:\\\/\\\/megusta.fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/megusta.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/megusta.fr\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/MEGUSTA_LogoBlackBaseline.svg\",\"contentUrl\":\"https:\\\/\\\/megusta.fr\\\/wp-content\\\/uploads\\\/2019\\\/10\\\/MEGUSTA_LogoBlackBaseline.svg\",\"width\":1,\"height\":1,\"caption\":\"Megusta\"},\"image\":{\"@id\":\"https:\\\/\\\/megusta.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/megusta.fr\",\"https:\\\/\\\/www.instagram.com\\\/megusta_agency\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/megusta-strategic-brand-design-communication\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Une r\u00e9serve qui s'affirme - Megusta","description":"Megusta se voit confier par Diageo Turquie le projet de cr\u00e9ation d\u2019un coffret pour le lancement de la nouvelle cuv\u00e9e Tekirda\u011f Rak\u0131s\u0131 Alt\u0131n Seri Rezerv.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/","og_locale":"fr_FR","og_type":"article","og_title":"Une r\u00e9serve qui s'affirme - Megusta","og_description":"Megusta se voit confier par Diageo Turquie le projet de cr\u00e9ation d\u2019un coffret pour le lancement de la nouvelle cuv\u00e9e Tekirda\u011f Rak\u0131s\u0131 Alt\u0131n Seri Rezerv.","og_url":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/","og_site_name":"Megusta","article_publisher":"https:\/\/www.facebook.com\/megusta.fr","article_modified_time":"2024-11-12T19:18:14+00:00","og_image":[{"width":800,"height":800,"url":"https:\/\/megusta.fr\/wp-content\/uploads\/2024\/11\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/megusta.fr\/fr\/portfolio\/une-reserve-qui-saffirme\/","url":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/","name":"Une r\u00e9serve qui s'affirme - Megusta","isPartOf":{"@id":"https:\/\/megusta.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/#primaryimage"},"image":{"@id":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/#primaryimage"},"thumbnailUrl":"https:\/\/megusta.fr\/wp-content\/uploads\/2024\/11\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png","datePublished":"2024-11-06T18:54:36+00:00","dateModified":"2024-11-12T19:18:14+00:00","description":"Megusta se voit confier par Diageo Turquie le projet de cr\u00e9ation d\u2019un coffret pour le lancement de la nouvelle cuv\u00e9e Tekirda\u011f Rak\u0131s\u0131 Alt\u0131n Seri Rezerv.","breadcrumb":{"@id":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/#primaryimage","url":"https:\/\/megusta.fr\/wp-content\/uploads\/2024\/11\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png","contentUrl":"https:\/\/megusta.fr\/wp-content\/uploads\/2024\/11\/Megusta_Tekirdag-Rakisi-Altin-Seri_vignette-1.png","width":800,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/megusta.fr\/fr\/portfolio\/leco-conception-au-coeur\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/megusta.fr\/fr\/"},{"@type":"ListItem","position":2,"name":"Une r\u00e9serve qui s’affirme"}]},{"@type":"WebSite","@id":"https:\/\/megusta.fr\/#website","url":"https:\/\/megusta.fr\/","name":"Megusta","description":"Strategic Brand Design","publisher":{"@id":"https:\/\/megusta.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/megusta.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/megusta.fr\/#organization","name":"Megusta","url":"https:\/\/megusta.fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/megusta.fr\/#\/schema\/logo\/image\/","url":"https:\/\/megusta.fr\/wp-content\/uploads\/2019\/10\/MEGUSTA_LogoBlackBaseline.svg","contentUrl":"https:\/\/megusta.fr\/wp-content\/uploads\/2019\/10\/MEGUSTA_LogoBlackBaseline.svg","width":1,"height":1,"caption":"Megusta"},"image":{"@id":"https:\/\/megusta.fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/megusta.fr","https:\/\/www.instagram.com\/megusta_agency\/","https:\/\/www.linkedin.com\/company\/megusta-strategic-brand-design-communication\/"]}]}},"_links":{"self":[{"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/portfolio\/3345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/users\/4"}],"version-history":[{"count":4,"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/portfolio\/3345\/revisions"}],"predecessor-version":[{"id":3482,"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/portfolio\/3345\/revisions\/3482"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/media\/3474"}],"wp:attachment":[{"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/media?parent=3345"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/megusta.fr\/fr\/wp-json\/wp\/v2\/tags?post=3345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}